David Heenan

I’m a cross-functional content strategist and designer with 12 years of experience in digital marketing and communications.  Brand-focused and goal-oriented with an eye for aesthetics and an ear for storytelling, I build digital products that inform and delight.  I am known for translating complexity into clarity and building trust on the teams I join.  My colleagues and clients value my strategic discipline: for asking the whys before the hows, advocating for the user, and insisting on purpose as the beginning and end of all design.

A portrait of the author, with a pixelated torso and a focused head
A portrait of the author, with a pixelated torso and a focused head

Skill

  • Content Strategy
  • UX Design
  • UI Design
  • Instructional Design
  • Web Design
  • Graphic Design
  • Wireframing & Prototyping
  • Email Marketing
  • Typography
  • Brand Development and Management
  • HTML
  • CSS
  • Javascript
  • Bootstrap
  • WCAG Accessibility Compliance
  • Writing & Editing
  • A.I. Prompting
  • Cross-functional Collaboration
  • Public Speaking and Instruction
  • Critical Thinking
  • Perspicacity
  • Relationship Building
  • Empathy

Tools

  • Adobe XD / Figma
  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • Bootstrap
  • Content Management Systems:
    • WordPress
    • Joomla
  • Email Marketing:
    • Litmus
    • Email on Acid
    • Emma
  • Google Analytics
  • Google Office Suite
  • Microsoft Office Suite
  • Trello
  • Slack
  • Artificial Intelligence:
    • Claude
    • Adobe Firefly
  • Writing Style Guides:
    • Associated Press
    • Chicago Manual of Style
    • American Psychological Association
    • Modern Language Association

In Others' Words

Dave can take in a large amount of information from various sources, organize it, and communicate it to others with clarity and concision. This is a rare and valuable talent.

James Blair

former Director of the Structures and Dynamics Laboratory,
NASA

Dave’s gift is in communicating an idea clearly, both verbally and in design.

Andrea Thompson

Director of Digital Communications,
The University of Alabama in Huntsville

Dave is a joy to work with.  His insights keep me motivated.

Kristina Hendrix

VP of Strategic Communications,
The University of Alabama in Huntsville

Dave is my go-to for advice and critical feedback related to branding and design.

Pedro Rodriguez

Director of Creative Services,
The University of Alabama in Huntsville

Let me know you were here!

I’m always eager to meet and hear the stories of fellow creative design and communications professionals.  Drop a note and say hi!